Buying Car Insurance Online: How To Do It (2024 Tips) (2024)

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Why You Can Trust the MarketWatch Guides Team

Here’s a breakdown of how we reviewed and rated the top auto insurance providers

130

Providers ReviewedOur team looked at over 100 of the top auto insurance providers in the U.S., from national providers like USAA, Travelers and State Farm to regional providers like Erie Insurance.

8,500

Data Points AnalyzedTo properly score each auto insurance provider, we looked at cost data, claims processes, customer review scores, industry standing, available discounts, coverages and add-ons.

800

Research HoursOur team put in the time so you don’t have to, evaluating cost data, reading customer reviews and researching companies to determine the most reliable options for coverage.

8,500

Customers SurveyedWe asked thousands of customers to describe their experience with their auto insurance provider to understand how real customers feel about their insurers.

Learn more about our methodology and editorial guidelines.

The Process of Buying Car Insurance Online

There are three ways you can purchase auto insurance: contacting a company agent, working with an independent broker or buying car insurance online. You can also use a free auto quote tool like ours to help you determine the best car insurance coverage, rate and provider.

Here are some steps to follow to get car insurance online:

1. Get an Online Car Insurance Quote

The first step is to get a quote either through an insurer’s website or by using a free car insurance quote tool like the one below.

To receive your quote, you’ll need to provide the following information:

  • Name and address
  • Driver’s license number
  • Make, model and year of your vehicle
  • Vehicle identification number (VIN)
  • Descriptions of car accidents, tickets or insurance claims filed in the last several years

2. Compare Quotes

After you provide the necessary information, some sites may offer instant car insurance quotes that allow you to see the cost for the level of coverage you select. Other companies may ask for your telephone number or email address and have an agent contact you with your quotes and options. Reach out to a few companies so you can compare insurance plans.

3. Select Coverage

Insurers that allow you to purchase a policy online will guide you through the purchase process, which should be straightforward. You’ll be asked to select the coverage you want as well as add-on options like roadside assistance, towing or accident forgiveness.

4. Pay

Set up a payment method and input the necessary information. Most insurers may allow you to pay with a credit card, though some will charge a fee for this. Your other option is to pay through a bank by providing your routing number and account information.

5. Print Your Card

Finally, print your insurance card from home. Your insurer may also mail an I.D. card to you.

What To Know When Buying Car Insurance

If you’ve decided that buying auto insurance online is right for you, there are some important things to consider.

Where Can I Buy Car Insurance Online?

Most major auto insurers offer coverage online. Providers that don’t offer online sign-ups and purchases require that you speak to an agent before finalizing your policy. However, most of the purchase process can still be completed on the insurer’s website.

It can take an hour or less if you’re prepared with basic information about yourself, your driving record and your vehicle. An online car insurance policy can go into effect as soon as you make the first payment.

Online Auto Insurance Companies

Here’s a snapshot of which major insurance providers offer car insurance online:

Car Insurance Company

Online Car Insurance
Quotes

Online Car Insurance
Purchase

Geico
USAA
Progressive
The Hartford
Nationwide
State Farm
Liberty Mutual
AAA
Allstate
Farmers

How Does Buying Car Insurance Work?

The online insurance purchase process is similar for most companies. If the insurer offers car insurance online, you can get any standard type of coverage you’d need right from your computer or phone. But if you’re looking for specialty auto coverages like classic car insurance, you may have to call an agent to explain your situation.

Types of Car Insurance

The standard types of car insurance include:

  • Bodily injury liability insurance
  • Property damage liability coverage
  • Underinsured/uninsured motorist coverage
  • Medical payments coverage (MedPay)
  • Personal injury protection (PIP)
  • Comprehensive insurance
  • Collision insurance
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Liability Insurance

Bodily injury and property damage liability insurance are required in most states. If you’re found at fault for an accident, bodily injury liability will pay the medical bills of the other parties involved. Property damage will pay for repairs to the other parties’ cars. Neither type of liability coverage will pay for your own injuries or car repairs.

Uninsured Motorist and Medical Expense Coverages

Uninsured/underinsured motorist coverage helps with repairs and hospital bills when someone with no insurance or insufficient insurance causes an accident. Medical expense coverages like MedPay and PIP pay for your medical expenses after an accident, with varying regulations for at-fault and no-fault states.

Collision and Comprehensive Insurance

A full-coverage car insurance policy includes both comprehensive coverage and collision coverage. Collision insurance pays for repairs to your vehicle regardless of who caused an accident. Comprehensive coverage protects your vehicle from damages related to the environment:

  • Theft
  • Vandalism
  • Animals
  • Fallen objects
  • Natural disasters like floods and fire

Take note that auto lenders and leasing companies typically require you to carry a full-coverage policy, but comprehensive and collision coverage are not required by any U.S. state.

Best Way To Buy Auto Insurance

The best way to buy insurance depends on your situation. Car insurance purchased online is usually about the same cost as car insurance purchased through an agent — though you might pay slightly more if you use an insurance broker.

Below are some key differences between buying insurance online versus through an agent:

  • Online: If you already know what auto insurance coverage you need, it can be a good idea to purchase car insurance online. Buying online can save time and money. Many of our recommended national providers offer online auto insurance quotes and purchasing.
  • Agent: If you aren’t sure what kind of car insurance you need, you may be better off working through an agent. An agent can answer your questions and help you figure out your best coverage options.

Should I Buy Car Insurance Online?

We don’t recommend choosing an insurer based on whether or not you can purchase a policy entirely online. You should choose your insurer based on which company offers the best car insurance rates and coverage for your needs. If that insurer happens to offer online car insurance quotes, you may want to take advantage of it.

It is generally cheaper to buy car insurance online, as there are no agent fees or markups. However, an agent can guide you through the purchase process and help you select the best coverage. Agents may also help you find car insurance discounts you might not otherwise know about.

Either way, research any provider before committing to a policy. Even if you want to work through an insurance agent, it can be a good idea to compare quotes online first. This way, you can get a better feel for the cost of car insurance and which insurers to contact.

Car Insurance Rates Online

According to our rate estimates, full coverage car insurance costs an average of about $167 per month or $2,008 per year for good drivers. These estimates don’t include policy discounts you may qualify for, such as a homeowners discount or a discount for bundling auto with home insurance, renters insurance or life insurance.

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Other common discounts include:

  • Teen driver discount
  • Safe driving discount
  • Good student discount
  • Military discount
  • Defensive driving course discount
  • Safety features discounts

Also, keep in mind that rates change over time. Car insurance premiums can be affected by state regulations, the rate of claims in a location, population growth and more. In our January 2022 car insurance survey, we found that 41% of respondents had experienced a rate increase without an obvious cause. According to our research, auto insurance rates will likely keep rising in 2023.

Cheap Online Car Insurance Companies

Car insurance prices also vary by provider, of course. Here’s how major providers rank based on cost for full-coverage policies:

Car Insurance ProviderAverage Monthly CostAverage Annual Cost
USAA$126$1,512
Erie Insurance$122$1,458
Nationwide$119$1,433
Geico$133$1,596
Auto-Owners Insurance$135$1,619
State Farm$138$1,657
Progressive$169$2,030
Travelers$133$1,595
Allstate$217$2,598
Farmers$264$3,169

Online Auto Insurance Quotes

Buying coverage online usually involves getting a free car insurance quote online. Quotes are based on a number of factors.

Buying Car Insurance Online: How To Do It (2024 Tips) (5)

The cost of any auto insurance policy will depend on a number of factors, including your:

  • Location
  • Driving history
  • Credit score*
  • Vehicle
  • Age
  • Marital status
  • Coverage selection
  • Coverage limits
  • Deductible

*Car insurance companies in California, Hawaii, Massachusetts and Michigan can’t use credit scores to set premiums.

Car Insurance Costs by State

Even if you purchase car insurance online, costs can vary considerably by location. Here are annual and monthly car insurance cost estimates by state.

StateAnnual cost estimateMonthly cost estimate
Alabama$1,775$148
Alaska$1,685$140
Arizona$2,008$167
Arkansas$2,038$170
California$2,313$193
Colorado$2,173$181
Connecticut$1,919$160
Delaware$2,881$240
District of Columbia$2,218$185
Florida$3,244$270
Georgia$1,973$164
Hawaii$1,656$138
Idaho$1,402$117
Illinois$1,541$128
Indiana$1,587$132
Iowa$1,563$130
Kansas$1,918$160
Kentucky$2,522$210
Louisiana$3,040$253
Maine$1,238$103
Maryland$1,833$153
Massachusetts$2,430$202
Michigan$3,643$304
Minnesota$1,766$147
Mississippi$1,658$138
Missouri$2,104$175
Montana$1,979$165
Nebraska$1,871$156
Nevada$2,788$232
New Hampshire$1,362$113
New Jersey$2,513$209
New Mexico$1,943$162
New York$2,088$174
North Carolina$1,672$136
North Dakota$1,916$160
Ohio$1,599$133
Oklahoma$2,278$190
Oregon$1,925$160
Pennsylvania$1,981$165
Rhode Island$2,357$196
South Carolina$1,845$154
South Dakota$2,291$191
Tennessee$1,524$127
Texas$2,205$184
Utah$1,928$161
Vermont$1,199$100
Virginia$1,781$148
Washington$1,616$135
West Virginia$2,177$181
Wisconsin$1,694$141
Wyoming$1,702$142
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The Bottom Line: Purchasing Auto Insurance Online

In this article, we reviewed the process of purchasing car insurance online, provided tips for how to buy car insurance and highlighted some of the best places to find auto insurance on the internet.

Buy Car Insurance Online

Whether you’re buying car insurance online or in person, it’s important to compare several options so you find the best rates. Use the tool below to compare online car insurance quotes from top companies in your area, or read on to learn more about three of our recommended providers: State Farm, Geico and USAA.

State Farm: Best Customer Experience

State Farm earns our Best Customer Experience award for its extensive coverage options, affordable rates and excellent customer service. Drive Safe & Save™, the company’s usage-based program, offers a sign-up bonus and can save good drivers up to 30% on their premiums upon policy renewal.

Along with what standard auto insurance covers, State Farm offers optional protection like:

  • Roadside assistance
  • Rental car reimbursem*nt
  • Travel expenses
  • Rideshare insurance

In an August 2022 consumer survey, we polled nearly 7,000 car insurance customers on their experiences with their auto insurers. Of the 19% of respondents that had a State Farm policy, the majority were generally happy with the company:

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Keep reading: State Farm insurance review

Geico: Best for Budget Conscious-Drivers

In our industry-wide review, we rated Geico among the top car insurance providers in the country. Geico policies can be purchased online and are often the cheapest car insurance option for drivers. Discounts like those for being a good driver (up to 26% off), being a good student (up to 15% off) and having multiple vehicles on your policy (up to 25% off) are only a few of the ways to save with Geico.

In addition to standard car insurance coverage, Geico offers add-on policy options such as:

  • Emergency roadside assistance
  • Rental reimbursem*nt
  • Mechanical breakdown insurance (MBI)
  • Rideshare insurance

In our car insurance survey, about 16% of respondents had a policy with Geico. Over 80% of these respondents gave Geico a satisfaction rating of four stars or higher:

Buying Car Insurance Online: How To Do It (2024 Tips) (8)

Keep reading: Geico insurance review

USAA: Best for Military Members

To be eligible for a car insurance policy with USAA, you must be a member or veteran of the United States military or have a family member or spouse that is a USAA member. If you are eligible, you can purchase a USAA policy entirely online.

In addition to standard insurance coverages, USAA customers can purchase:

  • Roadside assistance
  • Rental car reimbursem*nt
  • Accident forgiveness
  • Glass coverage
  • Guaranteed asset protection (GAP)
  • Car replacement assistance (CRA)
  • Rideshare insurance

In our August 2022 car insurance survey, we found that over half of USAA policyholders were satisfied with their car insurance, giving the company four stars or above:

Buying Car Insurance Online: How To Do It (2024 Tips) (9)

Keep reading: USAA insurance review

To compare these providers in more detail, check out State Farm vs. Geico, USAA vs. Geico and USAA vs. State Farm.

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How To Buy Car Insurance Online: FAQ

Below are some frequently asked questions about buying car insurance online:

As long as you’re shopping with a legitimate insurance company, it’s safe to buy auto coverage entirely online. Many of the top auto insurers in the country allow you to buy coverage through their websites.

Our research shows USAA typically offers the cheapest car insurance, with rates about 42% cheaper than the national average. Drivers also tend to find cheap rates from Erie Insurance, Auto-Owners Insurance, State Farm and Geico.

Yes, nearly every major insurer offers a way to get quotes for car insurance online, though some require you to contact an agent before you can finalize your purchase. However, many companies allow you to complete the entire process on the internet, from quote to purchase.

You can get the same type of insurance coverage whether you buy car insurance online, call an agent or visit a company in person. While the online quotes and purchasing process can offer convenience, some people prefer to call insurers directly or visit local agents.

Our Methodology

Because consumers rely on us to provide objective and accurate information, we created a comprehensive rating system to formulate our rankings of the best car insurance companies. We collected data on dozens of auto insurance providers to grade the companies on a wide range of ranking factors. The end result was an overall rating for each provider, with the insurers that scored the most points topping the list.

Here are the factors our ratings take into account:

  • Cost: Auto insurance rate estimates generated by Quadrant Information Services and discount opportunities were both taken into consideration.
  • Coverage: Companies that offer a variety of choices for insurance coverage are more likely to meet consumer needs.
  • Reputation and experience: Our research team considered market share, ratings from industry experts and years in business when giving this score.
  • Availability: Auto insurance companies with greater state availability and few eligibility requirements scored highest in this category.
  • Customer experience: This score is based on volume of complaints reported by the NAIC and customer satisfaction ratings reported by J.D. Power. We also considered the responsiveness, friendliness and helpfulness of each insurance company’s customer service team based on our own shopper analysis.

Our credentials:

  • 800 hours researched
  • 45 companies reviewed
  • 8,500+ consumers surveyed

*Data accurate at time of publication.

If you have feedback or questions about this article, please email the MarketWatch Guides team ateditors@marketwatchguides.com.

Buying Car Insurance Online: How To Do It (2024 Tips) (2024)
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